TikTok Money Calculator

TikTok pays creators between $0.02 and $0.09 per 1,000 views through the Creator Fund and Creativity Program. The exact rate depends on your audience location (US/EU viewers pay more), content category, engagement rate, and whether you're in the standard Creator Fund ($0.02 to $0.05/1K views) or the newer Creativity Program ($0.05 to $0.09/1K views) which requires videos over 1 minute.

Enter your average views per video, follower count, engagement rate, and posting frequency. The calculator uses TikTok's known CPM ranges ($0.02 to $0.09 per 1,000 views) and applies an engagement multiplier to estimate your earnings per video, per month, and per year. It also estimates brand deal income using the industry standard rate of $10 to $30 per 1,000 followers per sponsored post.

Brand deal rates on TikTok typically range from $10 to $30 per 1,000 followers for a sponsored post. A creator with 10K followers could earn $100 to $300 per sponsored video, while a creator with 100K followers could earn $1,000 to $3,000. Rates vary based on niche (finance and tech pay more), engagement rate (higher engagement commands premium rates), and content quality. Brand deals are usually the largest income source for TikTok creators.

The calculator provides estimates based on publicly known TikTok CPM ranges and industry averages for brand deals. Actual earnings vary based on your audience demographics (US viewers earn more than global averages), content niche, geographic location, video length, and TikTok's fluctuating payment rates. Use the low/average/high range as a general guide. For the most accurate picture, check your actual TikTok Analytics dashboard.